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Consumer Product Insights Associate

Closing date: 5pm, Saturday 22 Oct. 2022

Basic Salary: RMB 160,000 – RMB230,000

Location: Dongguan, Guangdong


About the position

To support Healthcare Consumer Product innovation related projects, mainly in Greater China region. Partner with R&D and CDO innovation team to design right consumer product research to answer key business questions. Provide insightful and RB relevant data/insights to enable business growth.


The key responsibilities of the position include, but are not limited to:

  • To build and manage efficient and productive local, national, creative and on-line consumer panels to give the RB community access to consumers in your region.

  • Design, execute and manage quantitative and qualitative consumer .

  • To proactively identify and trial new consumer interaction approaches and methodologies to gain and explore superior and emerging behaviors and insights.

  • To ensure that all consumer work complies with Market Research codes of best practice and that data protection requirement are adhered to.

  • To actively participate in the development and implementation of best practices across the CPI team.


Qualifications/Experience

  • At least bachelor degree.

  • Prefer Natural science, Social science or psychological discipline or industry qualification in market research / consumer science disciplines.

  • At least 2-3 years of relevant work experience.

  • Prefer overseas work or study experience.

  • Solid experience within FMCG or consumer health companies in product categories where consumer science makes up an important part of product development.

  • Solid Consumer research experience – designing and conducting qualitative and quantitative consumer research studies.

  • Experience presenting to small/medium groups (<20) and senior management.

  • A genuine and demonstrated interest in early product innovation/development within consumer packaged goods industries.

  • An excellent team player.


Desirable

  • Fluent in English Language.

  • Able to effectively summarize consumer insights and connecting different dots into powerful stories.

  • Able to effectively analyze quantitative data and derive insights from data breakouts to form a strong conclusion.

  • Must be self-motivated, a natural leader and ambitious.

  • Being mobile or willing to travel frequently.


please send your application to stella@ciicgz.com

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